ELECTRIC ROSE AUTO SALON

Project Overview

Electric Rose Auto Salon, founded by Lindsay Rose in 2022, has quickly established itself as a leading name in the automotive detailing industry. Under Lindsay’s expert guidance, her business has experienced rapid growth, including a successful expansion and relocation within just two years of its inception. The Electric Rose team consists of highly skilled detailing technicians specializing in the meticulous care of luxury and collector automobiles. Lindsay's passion for excellence and attention to detail has built a loyal clientele, ranging from owners of high-end luxury vehicles to rare and vintage car collectors. With an unwavering commitment to quality, Electric Rose Auto Salon continues to elevate the standard of automotive detailing, offering premium services tailored to the needs of car enthusiasts.

Branding Portraits

Thirteen vehicles were brought in to fill their 11,000 sq. ft. warehouse and to provide visual interest in the background. Three studio lights with soft boxes on c-stands were used throughout the shoot to maintain even lighting. An 85mm prime lens achieved a soft bokeh.

Brand Videos

The tour video was loosely inspired by MTV Cribs, with Lindsay showcasing their new location. Videos and photos were simultaneously taken during each scene, with gimbal stabilization ensuring each shot would be smooth. Lindsay and her team were energetic during the video shoot and had a wonderful time. After being posted to Facebook, the video wracked up over 10,000 views, with hundreds of likes and positive comments.

Electric Rose Auto Salon Tour

Electric Rose Auto Salon Tour - Behind the Scenes

For businesses undergoing a rebranding or expansion, commemorating these milestones can inspire engagement, gain new customers, and is a meaningful way to build your brand awareness.